Put Family Caregivers in Your Strategy

We bring clarity, strategy, and powerful elderly and family caregiver-informed content to your organization’s marketing, outreach, and operations. See what we offer.

Strategic Older Adult Family Caregiving Messaging and Consulting

Craft caregiver-informed messaging and positioning for your brand, programs, or services
Construct aging and illness journey personas based on real-world caregiver experiences
Audit and align existing materials to improve clarity, empathy, and accessibility
Plan patient and caregiver engagement strategies that reduce confusion and increase satisfaction
Align messaging with quality metrics and sales goals

Elderly & Family Caregiving Marketing Collateral and Campaign Development

Build full-scale marketing and promotional campaigns to reach families navigating aging and end-of-life decisions
Produce caregiver-centered collateral: flyers, brochures, postcards, direct mail, and educational handouts
Write and generate branded email sequences, landing pages, and automated follow-up tools
Develop and manage social media campaigns using ready-to-go caregiver content
Create short, engaging videos to explain services, spark awareness, or support family conversations

White-Labeled Elderly and Informal Caregiving Educational Content

Provide detailed, customizable digital downloads for families: guides, checklists, planning tools, and conversation starters
Adapt GeriScope content to reflect your branding, services, and target audiences
Supply assets that support advance care planning, hospice education, post-hospital transitions, and more
Use plug-and-play materials in newsletters, welcome kits, or discharge folders

Live and Virtual Senior Caregiver Events

Host branded webinars or in-person seminars using GeriScope’s ready-made presentation content
Deliver educational sessions for caregivers, employees, patients, or residents on key elder care topics
Support panel discussions, lunch-and-learns, and community outreach with tailored content and speakers
Offer staff education sessions to improve sensitivity and communication around caregiver concerns
Contribute thought leadership as a guest speaker, podcast guest, or blog contributor to amplify the caregiver voice